Origin & History
Cookies is one of the most influential brands in the cannabis space for good reason, with 38 locations spread out across seven states and an ever-expanding international presence. Combining hip-hop cred with expert cultivation expertise to deliver an unmatched cannabis experience. Cookies Dispensary has even earned its own strain names that have cemented themselves into cultural memory – all this makes for a remarkable cannabis experience that continues to revolutionize. But how did this California-based empire grow so powerful?
Girl Scout Cookies (GSC), was an initial popular strain that first rose to prominence in San Francisco‘s cannabis culture during the early 2010s. It quickly established itself among fans, who often associated its aroma with freshly baked cookies – something GSC fans claimed reminded them of! In time, its reputation spread beyond its initial appearance on San Francisco marijuana dispensaries; other legendary strains soon emerged like Cherry Pie Gelato and London Pound Cake 75 from this same brand name.
Revolutionizes Culture and Quality
GSC is no secret among cannabis enthusiasts; in fact, its success has inspired cultivators to create their own variations under its umbrella, with Lemonade Mentz and Powerup now under the GSC banner bringing some of the finest breeders together under one name. Berner, the rapper and entrepreneur behind the brand, has an immense love of music and popular culture. This passion enabled him to bring the company into mainstream awareness through partnerships with major musicians. Additionally, his cultural knowledge allowed him to reach out and connect with millennials – currently driving much of the cannabis boom.
Cookies’ vertical integration and seed-to-sale business model give it an advantage in an industry characterized by companies forced to expand without access to capital; its ability to maintain product quality ensures every consumer experiences the same high-quality experience they’ve come to expect. Berner remains actively engaged with his brand as it expands, overseeing the creation of new strains, music projects, and promotion across multiple platforms. In fact, he recently rejected an investment firm’s $1 billion offer in order to stay true to his vision for it.
Store Experience
Los Angeles-based Cookies store is an irresistibly stylish destination for cannabis enthusiasts. Known for their signature blue neon lights and aqua walls, visitors to Melrose can take in all-new styles of marijuana products displayed atop sleek glass shelves – not forgetting our stunning signature neon sign! Cookies offers an expansive selection of edibles, concentrates, flower, vape cartridges and accessories to meet all customer needs. Their staff are friendly and knowledgeable about helping customers select their product of choice. Cookies’ success lies in part with its products being both effective and enjoyable for consumers. Their focus on research and development provides constant opportunities to enhance their products; ultimately leading them to create a high-quality line of marijuana which has earned them international renown.
East Coast Debut and Social Justice Commitment
Cookies was founded in 2010 by Billboard-charting rapper Berner and Bay Area breeder Jai, and has quickly become one of the world’s premier cannabis companies. Renowned for its game-changing genetics with more than 70 proprietary cannabis cultivars and 2000 products available worldwide, Cookies works tirelessly to enrich communities that have been negatively impacted by drug enforcement policy. Berner promises to attend this weekend’s grand opening of Sugar Cookies’ first East Coast location, located in Manhattan’s Herald Square. Additionally, Berner will continue his involvement as it expands across the country.
Cookies has always placed great emphasis on social justice. Their programs to benefit their local communities include cannabis education initiatives such as Cookies U, which has been running since 2023; as well as their partnership with Housing Works – an organization which assists those charged with using cannabis illegally. Berner remains confident that New York will soon legalize cannabis, having opened dispensaries in Massachusetts and New Jersey and advocating for legislation in this regard in New York City. For now, New Yorkers can enjoy Cookies weed from the comfort of their own homes using online delivery services.
Products
Cookies is widely recognized in the cannabis world as the standard bearer for high-grade genetics. While the company gained prominence through celebrity endorsements and pop culture appeal, its original mission of mainstreaming marijuana remains intact by providing assistance to communities adversely impacted by drug policies. Offering top-tier strains across market segments, Cookies strives to innovate through new breeding projects while remaining true to its roots as an organization dedicated to helping communities disproportionately affected by drug policy.
Brand has quickly established itself as one of the fastest-growing multi-state operators. Established in California five years before legalization, it now operates over 50 stores in 10 states with an extensive menu that features edibles, concentrates, pre-rolls, CBD products and medicinal mushrooms. Cookies is widely renowned for its upscale marketing and celebrity endorsement. Over time, the brand has earned itself an avid following that eagerly anticipates trying the newest strains. When limited edition cultivars are released they usually sell out quickly! Furthermore, Cookies offers apparel such as T-shirts, hats and hoodies with its logo to accompany its cannabis offerings.
Revolutionizing Vaping
Cookies introduced their revolutionary EVO line of vape pens in 2023, promising high-quality vapor with a clean, crisp flavor. As well as being available in various colors with sleek modern designs. Cookies’ latest product, the EVO XL, boasts a larger battery, larger atomizers and an upgraded airflow system. With its ergonomic grip making it easy to hold while its adjustable settings provide users with customized experiences. It makes an ideal option for vaping on-the-go!
Customers love the EVO XL for its superior build quality, performance, and battery life. Its large vapor chamber allows most users to make the most of their experience. Furthermore, its battery can last for two hours of continuous use! Though cookies products may be found for sale on New York City’s gray market. Consumers should buy from authorized sellers like RISE in Bloomfield. And Zen Leaf in Elizabeth – two licensed sellers who are local.
Elevating Cannabis Culture
Brand Berner is widely-renowned for its strong social media presence and involvement with cannabis culture and entertainment. Berner himself is well-recognized as an indie rapper within hip-hop community. And his involvement with cannabis has contributed to both mainstreaming his clothing line and dispensary chain. Since its founding in 2021, the company has experienced rapid expansion. From one store in San Francisco, to multiple states including California, Colorado, Florida and Massachusetts. Most recently they entered Florida by opening its inaugural dispensary this summer.
Cookies Dispensary has long been known for its edibles and vape pens, earning critical acclaim for both their potency. And flavor profile. Their new version, featuring all-new vaporizer technology, has continued to impress audiences worldwide. Cookies’ flagship location on the Las Vegas Strip can be found near Stratosphere and SLS casinos. Making it easily accessible for hotel guests staying nearby, and an ideal stop for quality smokes and tasty meals.
Reviews
Even with their immense success and popularity. Cookies Dispensary products have not escaped criticism from cannabis enthusiasts on Reddit’s Ents forum. A quick scroll through Ents will reveal that while Cookies’ strains do have some great traits like potency and effects. And critics have pointed to an unfair pricing structure with subpar product quality. Cookies Dispensary is one of the most talked-about dispensaries in America despite these critics, having perfected “drop culture”. A technique popularized by streetwear fashion brands to generate hype and demand for new products. Cookies uses this approach by regularly releasing limited quantities of product throughout the year while sending out marketing information. And creating an air of exclusivity around its products.